Build Your Dream
Vision Got Larger
Our mission is to empower businesses to thrive by delivering creative, data-driven, and integrated marketing solutions that drive growth, enhance brand presence, and engage target audiences effectively.
60+
Games Props for Games and sports experiential
$20M+
Revenue generated for clients within last 2 years.
512+
Strategically located billboards across Nigeria
50+
Customers and Partner brands across all industries
We provided experiential marketing services for Betwinner, organizing a watch party event at Cagelifestyle, Vox Pox Production, along Festac and Ago Palace Way, Lagos. The event received media coverage from Brilla FM and Pulse Nigeria, with support from brands like Gold Bar, Cage Lifestyle, and Showmax. Celebrity support came from Funnybone. The event attracted over 700 attendees and successfully generated more than 500 new subscribers for Betwinner Nigeria.
We provided in-store activation services for Goldbar Whiskey, which is part of the OBI CUBANA brand. Our services include in-store promotions across 52 locations, such as Ebeano Supermarket, Harleys Supermarket, Matouri’s Supermarket, Megaplaza, Blenco, The Bazaar, Bottle and Glasses, Drinks.ng, Pick n Pay, and Pelssy Supermarket etc.
Our offerings also encompass the production and distribution of promotional merchandise, data collection from customers, management of brand activators, as well as PR for the Obi Cubana @50 event.
We executed a strategic 60-day outdoor advertising campaign for Betwinner Nigeria to drive brand visibility and amplify the announcement of John Mikel Obi as their new brand ambassador. Focused on key high-traffic locations across mainland Lagos, the awareness campaign was designed to introduce and reinforce the partnership with Mikel Obi, building excitement and strengthening Betwinner’s presence in the Nigerian betting market. Our role included the planning, placement, and execution of impactful OOH media that aligned with the brand’s goals and resonated with its target audience.
We successfully executed the WIG Africa Get Together 2025, an exclusive experiential marketing event hosted at the Eko Hotel Convention Centre, Lagos. Held as part of the Lagos 2025 Gaming Conference, the event brought together women across the African gaming industry to connect, collaborate, and celebrate leadership, innovation, and inclusion.
Our team managed end-to-end execution of the event, providing the following services: experiential marketing, game deployment, brand promotion, PR management, media and social media documentation, event hosting, and red carpet coordination.
The event was designed to create visibility for women in gaming while fostering community and professional growth. With a target attendance of 300, the event surpassed expectations—successfully bringing together key female stakeholders and champions from across the continent.
We executed the Mainland Invasion 2024, an experiential marketing campaign for Goldbar Whiskey, designed to amplify brand presence and connect with Lagos Mainland’s vibrant nightlife audience.
The event took place in Cubana lounges, with media support from Goldmyne Blog and other key platforms. It featured top entertainers including Funnybone, Ajebo, MC Zanzino, and Lagos Mainland’s finest hypemen, alongside a star-studded concert lineup with performances from Kcee, Niniola, Korede Bello, Peruzzi, CDQ, Guchi, Skales, Ycee, King Perryy, Kemuel, and more.
With a mix of music, hype, and premium Goldbar experiences, the campaign attracted a large paying audience and solidified Goldbar Whiskey’s cultural relevance among urban consumers in Nigeria. View Event Gallery Here
We managed the successful deployment of games and sourcing for partnership for Goal Fest, an event held at Federal Palace, Lagos, as our sister company Gamesfinity deployed games played at the event which was Hosted by Femi & The Gang and proudly supported by Pepsi, the festival drew over 10,000 attendees, blending gaming, entertainment, and brand engagement.
Our scope included event management, sponsorship sourcing as well as PR management, brand activations, and full on-site coordination for all participating sponsors. which include CredPal Nigeria, Apex Global, and Betwinner.
Kids FM hosted a vibrant and fun-filled Kids Festival at the Balmoral Event Center, Federal Palace Hotel, in celebration of Children’s Day. The event was a joyful success, bringing smiles and excitement to all the young attendees through a variety of engaging activities and live entertainment.
Our sister company, Gamesfinity, played a key role by providing exceptional support in the games department. Their interactive and captivating games were a standout feature, creating memorable moments and contributing significantly to the festive atmosphere.
"Join the Cast" is an annual event dedicated to rallying against malaria, and this year's campaign took a unique spin with a novelty football match. Celebrities took to the field at Campos Mini Stadium on Lagos Island, not just to showcase their football skills but to raise awareness and funds in the battle against malaria. The event blended the excitement of sports with the seriousness of public health, reminding everyone that together, we can kick malaria out of the game.
We executed the Nike Watch Party at the Nike store in Ikeja City Mall, Lagos, as part of the AFCON 2024 celebration. The event welcomed over 300 attendees for an exciting evening of live football, games, and brand engagement.
Our team provided experiential marketing services, while our sister company, Gamesfinity, handled game deployment and management, enhancing the fan experience and creating a lively, interactive atmosphere for all participants.
This was a unique fusion of romance, sports, and music—an AFCON finale watch party and Valentine’s concert held on February 14, 2024, at Cilantro Lagos. Conceptualized and executed by FMC Agency in partnership with brands like Pepsi, Dana Air, Ejiro Amos Tafiri, The NINES, Pulse NG, and others, the event drew over 500 paid attendees and delivered an unforgettable experience.
The event featured live AFCON screening, a buffet dinner, and electrifying performances by Chike, Timi Dakolo, Korede Bello, Funny Bone, and other top artists. All VVIP guests were treated to a complimentary one-night stay at Four Points by Sheraton.
Love & Football was a commercial success, generating over ₦40 million in ticket revenue and over ₦60 million in sponsorship and partnership support. Key sponsors included Pepsi, Amber Energy Drink, Betwinner, The NINES Liqueur, and Four Points by Sheraton.
Bass Festival was a games experiential event organized by our sister company Games finity. The objective was to deploy games and host event to over 1000 guests at the good beach.
LEO Da Silva Watch Party is a football event watch party experiential hosted by BBNaija's Leo Da Silva. In the Third Edition, which held on the 17th of December 2023, Our sister company games finity we handled the Games and giveaways segment of the event as well as Partnership and Sponsorship drive for the event. We also handled Vendors acquisition and management for the event.
Pop-Up Santa was a festive experiential and CSR campaign executed for Betwinner Nigeria during the 2024 holiday season. The event took place across three major locations in Lagos, attracting over 2,700 participants with free street activations designed to spread joy and brand goodwill.
Our team handled the end-to-end planning and execution, including campaign strategy, giveaway deployment and management, games coordination, and merchandise production and distribution. We also managed all media documentation, social media coverage, and produced engaging vox pop content to amplify the campaign’s reach.
Pulse Fiesta 3.0 was a music and games event hosted and sponsored by Pulse TV. We partnered with Pulse TV as well as Betwinner to provide and executed the games props that brought the event to light and added flavor to it.
Pulse Fiesta 3.0 was a music and games event hosted and sponsored by Pulse TV. We partnered with Pulse TV as well as Betwinner to provide and executed the games props that brought the event to light and added flavor to it.
Games Fiesta is a yearly games and music event created by us (FMC Agency). The first edition was sponsored by Betwinner in Partnership with major brands like Brilla FM, Pulse TV, Sound City, SVG Games and so on. We handle the conceptualization, strategy and execution of the event from start to finish. View Event Gallery Here
Back2Base Novelty match is a football charity match hosted by the John Obi Mikel Foundation, the planning, idealization, strategy, and execution of the event from start to finish by FMC Agency, in Partnership with Mikel Obi's management agency. View Event Gallery Here
Goal Fest is a football watch party experiential created by Femi & the Gang (Cool FM) and was sponsored by Pepsi & Betwinner. We strategized and executed Betwinner's experiential and giveaway segments at the event, adding spice to the event as a whole. View Event Gallery Here
Sustainability
Committed To Keeping Your Brand At The Top
With a team of passionate and experienced professionals, we specialize in crafting customized marketing strategies that align with our clients’ unique goals and objectives.
Other Notable Clients We Have Worked With
Over the past 20 years, we have worked with several brands and contributed to the excellence and development of our clients and partner brands.
- SUCCESS POWER FOR REV.SAM ADEYEMI (2007).
- HERITAGE MONTISORY SCHOOL FADEYI YABA (2006).
- U.S. Consulate General Lagos
- The PALMS SHOPPING MALL LEKKI (2006).
- TREASURES MICROFINANCE BANK LTD (2006).
- First Bank Of Nigeria SUBSIDARY (FBN MFB) -2009-2015
- TRIPZ AUTOMOBILE NIG LTD (2015-Till Date).
- Railnet OIL AND GAS NIGERIA LTD (2021-2023)
- Classicos Rentals nigeria limited (2006-2007)